Drip Integration - WowOptin

This guide explains how to integrate with the Drip Email Marketing Software and collect leads.

Here’s how to do it:

Creating an Email List Segment in Drip

Assuming you’re already using Drip (you’ve signed up and everything), here’s how to create an email list segment:

Go to the Drip dashboard and click on People > Saved Segments
Click on Create and Select New Segment
Fill out the necessary information (including the filters)
Click on Save Segment (You need to give it a name)

Generate the API Key from Drip

Now, you need to generate the API key from the Drip Email Marketing Software. This key is a requirement for integrating WowOptin email lead collection forms into Drip. To generate the API key, you need to:

Go to the settings panel on the right
Click on User Settings

Get the API Token from Drip Email Marketing Tool

Find the API token under the User Info Tab

Connect Drip with WowOptin for Email Lead Collection

Now, you’ll need to connect WowOptin to the Drip Email Marketing Platform. To do this, you obviously need to have the WowOptin plugin installed and activated on your WordPress website.

Then you need to:

Go to WowOptin > Integrations and search for the Drip Integration
Click on Manage
Then click on Add Account

Enter the Title and the Drip API key you created
Then click on Connect

You’ve created the API connection between Drip and WowOptin. Now, all you have to do is connect it with an email collection form.

Please note that the best practice is to keep the title the same as your email list segment name. Although it’s not mandatory, it’s recommended.

Create a Connection with a WowOptin Email Collection Form

To collect emails using a WowOptin Email Collection form to Drip, all you have to do is:

Pick an optin form of your choice that includes an email field (you can choose from the pre-made templates or create a template from scratch)
Go to the optin editor and select the email field in the form
Select Form Integrations